As you can see I have a new website and all and I will get to that in the next post becuase I am still tinkering a little with the look and feel but this post couldn’t wait till I was done because well, it’s time sensitive!
Voting has opened for the panel selection at SXSW Interactive and I am fortunate to be on two pretty amazing/interesting possible panels but I need your help in getting them voted in! Please read over the descriptions below and if it is interesting to you please vote! Even if it isn’t interesting to you consider this a chance to right whatever wrongs you may have done to people in the past because voting is really the only thing that separates us from countries that can’t vote…well that and a few other things but please vote!
The first is called
Influence “experiments” like Fast Company’s project do more harm than good when it comes to defining and measuring influence. It’s more than how many people you can get to vote for you. Instead of counting the people who reach you need to reach the people who count. Four marketing veterans will weigh in with individual presentation on their real-world examples of influence and discuss the current state of influence. What’s real, what’s wrong and what’s next. As part of the interactive discussion attendees will learn * different approaches to measuring influence * specific examples of influence including the impact it had for a brand * ways to identify and measure influence.
The other Panel is