My name is Saul! I'm an award winning Word of Mouth Marketer, Professional Speaker on the subjects of Social Media, Customer Service and best of all... Word of Mouth. I collect Air Force One sneakers and think you should hire me... (as a consultant) to teach you how to get your company doing interesting things!
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Photos from the Drupal Conference in San Francisco, CA 2010

Wednesday, Oct 10, 2007

a reason why Hulu wont be a youtube killer

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The “internets” are whizzing around with news of HULU and how it has a legitimate chance at being a real threat to YouTube.

I may be alone in this opinion but I think it it is going to have an impact but not the one everyone is expecting….and here is why.

Besides the obvious reason that people like YouTube and are used to going there for fun videos like “How Krispy Kremes Work”

or documentaries on Tom Selleck that some guy held a camcorder to his TV to record

But because YouTube is open to all people and doesn’t discriminate.

You are probably asking yourself what I am talking about.

Well are you?

Ok so I found online a blog called Hurty Elbow that had links to a whole slew of Hulu videos….and being the curious investigator that I am I decided to check it out only to find out that much like I was prevented from viewing anything because I was not using a USA based ISP.

Limiting this service to just America and not North America is short sighted and will eventually prove to be a classic example of “leaving money on the table”. I admit I have not really researched into how HULU is going to work but I have read how the combination of YouTube and iTunes grew viewership for shows like The Office and 30 Rock. If one of the goals is to increase viewership then why limit the number of eyes that can view your content? On iTunes the shows where an item that people paid for and I am assuming it will be the same on HULU so again I say Why limit your audience?

I know this may come across as whiny but I take my TV viewing very seriously!

Oh and if you want to check out the HULU links (if you can) click away below!

21-1800 After The Jump
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