Its Saul Day!

I know, you probably think everyday is Saul Day (or it should be)  but today is actually special because on the most recent episode of The Xero Hour (the podcast I do with Bob Knorpp) the conversation is all about me with no mention of the folks at Amazon who are trying to hijack my day with something called Amazon Prime Day, but really, who needs that..

Ok, just to be clear, it isn’t all about me but rather I am sharing over an hour of new content about how to find the first 1,000 customers (or the first 5,000 or 25,000) for your brand. The formula is called “Saul Colt’s Marketing Risk” and I gave this talk at Xerocon Denver in early June and since then have been asked to repeat the talk 11 times to over 16,000 people.

Its pretty much Beatlemania I tell you.

So please take a listen (or watch the video, sadly the slides and audio are not in sync but the pictures are pretty) and let me know what you think!